Greenshowroom or Mercedes Benz fashion week, is the high end sustainable fashion show which runs alongside Berlin Fashion week. This sustainable exhibition focuses on the whole idea of being eco-friendly. However the concept and location of Greenshowroom is undergoing a revival and is moving to new premises in the crown princes’ palace, the Berlin Kronprinzenpalais, for the upcoming season.
The fashion week is scheduled to take place between January 14-16, 2014. Two floors of the building, which is situated in the heart of Berlin (Unterden Linden 3, Berlin-Mitte) will play host to Greenshowroom’s presentations and to the catwalk, the ‘salon show’. This exhibition opens up many doors in the world of green fashion and welcomes vendors and brands equally. The concept of green is well fused with luxury for the exhibition.