Bombay Dyeing recently issued a release announcing the launch of its Aspero denim bath collection. The collection has been crafted keeping in mind the needs, fashion trends and aesthetic requirements of denim lovers, the release mentioned.
Bombay Dyeing is a part of the Wadia group that has pioneered the home textile industry in India since 1870. Currently they are market leaders in both bed and bath linen products. The Aspero launch includes towels, bath mats and bathrobes.
The Bombay Dyeing release said, “These 100% cotton towels are available in fast moving denim colours mainly navy blue, new port blue, carbon black, bottle green, maroon and rust. “
“Trendy yet aspirational, these soft by touch and rugged by look denim towels will surely add swag to your bath linen collection. Aspero denim towels come in a complete ensemble of bath, hand, face, gym (shoulder) towels along with bathmats and bathrobes. They are designed to give your bathroom a unique and stylish denim look & feel,” the release added.
The Aspero Denim range is available across the Bombay Dyeing retail stores and major home textile stores of Mumbai, Delhi, Bangalore, Chennai, Hyderabad, Kolkata, Pune, Ahmedabad and Lucknow. The product price ranges from Rs.299 to Rs. 2099.